salkind the power of quattro – a business user s guide pr only



Deborah Dilley K. Essentials of Banking Deborah Dilley K. Essentials of Banking Новинка

Deborah Dilley K. Essentials of Banking

The essential guide for finance professionals in all industries for quick answers to banking questions, Essentials of Banking provides a nuts and bolts presentation explaining the regulatory, business, and people facts of the business of banking in a handy, concise format. It is the only guide you will need containing all the relevant facts of banking, all in one place.
Mark Weiner Unleashing the Power of PR. A Contrarian's Guide to Marketing and Communication Mark Weiner Unleashing the Power of PR. A Contrarian's Guide to Marketing and Communication Новинка

Mark Weiner Unleashing the Power of PR. A Contrarian's Guide to Marketing and Communication

Using dozens of case studies from well-known companies such as General Electric, FedEx, Procter & Gamble, Merck, Boeing, and Intel, Delahaye president and public relations scientist Mark Weiner offers a research-based model for creating and implementing public relations programs that will generate desired results and improve an organization’s ROI. Written as a highly accessible hands-on guide, Unleashing the Power of PR explains how to use market research methods to plan and evaluate public relations programs scientifically. The author explores the benefit of learning to speak to senior executives in a way that will improve communications and ultimately help strengthen PR performance and results. In addition, the book debunks common myths—such as “PR is impossible to measure!”—that undercut the effectiveness of PR and obscure its real value.
Brian Solis What's the Future of Business?. Changing the Way Businesses Create Experiences Brian Solis What's the Future of Business?. Changing the Way Businesses Create Experiences Новинка

Brian Solis What's the Future of Business?. Changing the Way Businesses Create Experiences

In today’s rapidly changing digital environment, Darwinism is alive and well. What’s the Future of Business doesn't just explore trends and theories; it introduces a dynamic, actionable path to transformation. —Evan Greene, CMO, The Recording Academy, Producers of the GRAMMY Awards Rethink your business model to incorporate the power of «user» experiences What’s the Future of Business? will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus «user» experiences in relation to products, services, mobile, social media, and commerce, among others. This book explains why experience is everything and how the future of business will come down to shared experiences. Aligns the tenets of user experience with the concepts of innovative leadership to improve business performance and engagement and to motivate readers to rethink business models and customer and employee relationships Motivates readers to rethink business models, products and services, marketing, and customer and employee relationships with desired experiences in mind Brian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media, and is the author of Engage! and The End of Business as Usual! Discover how user experience design affects your business, and how you can harness its power for meaningful revenue growth
Margie Sheedy The Small Business Success Guide Margie Sheedy The Small Business Success Guide Новинка

Margie Sheedy The Small Business Success Guide

Whether you're a budding entrepreneur or you already own a small business, The Small Business Success Guide will help you fast-track your business on the ride from good to great. The Small Business Success Guide is brimming with practical ideas and proven strategies to make your small business a winner. Including inspiration and guidance from some of Australia's leading small business experts, this handy resource has the answers to turn your dream into a profitable reality. Inside, you'll discover how to: get your business foundations right manage your people power pump up sales and marketing volumes use the web effectively take the hard work out of accounting nut out the legals and logistics.
David Buckham Executive's Guide to Solvency II David Buckham Executive's Guide to Solvency II Новинка

David Buckham Executive's Guide to Solvency II

A straightforward guide to the evolution, benefits, and implementation of Solvency II Providing a guide to the evolution, practice, benefits, and implementation of Solvency II, Executive′s Guide to Solvency II deftly covers this major European regulation which ensures that insurers can meet their risk–based liabilities over a one–year period to a 99.5% certainty. Part of the Wiley and SAS Business series, this book will guide you through Solvency II, especially if you need to understand the subtleties of Solvency II and risk–based capital in basic business language. Among the topics covered in this essential book are: Background to Solvency II Learning from the Basel Approach The Economic Balance Sheet Internal Models People, Process, and Technology Business Benefits of Solvency II Executive′s Guide to Solvency II has as its aim an explanation for executives, practitioners, consultants, and others interested in the Solvency II process and the implications thereof, to understand how and why the directive originated, what its goals are, and what some of the complexities are. There is an emphasis on what in practice should be leveraged upon to achieve implementation, specifically data, processes, and systems, as well as recognition of the close alignment demanded between actuaries, the risk department, IT, and the business itself.
Brad Schepp The Official Alibaba.com Success Guide. Insider Tips and Strategies for Sourcing Products from the World's Largest B2B Marketplace Brad Schepp The Official Alibaba.com Success Guide. Insider Tips and Strategies for Sourcing Products from the World's Largest B2B Marketplace Новинка

Brad Schepp The Official Alibaba.com Success Guide. Insider Tips and Strategies for Sourcing Products from the World's Largest B2B Marketplace

The official guide to making a bundle buying and selling through Alibaba.com, the world's largest online B2B marketplace Alibaba.com is the world's leading global business-to-business online marketplace. People around the world use it every day to import and export products for big profits. But newcomers are often overwhelmed by the sheer number of products and the quantity of information available. The Official Alibaba.com Success Guide shows you how to ramp up your business or build an entirely new business, using the Alibaba.com brand and web site as your supplier. This practical guide provides simple answers for complex questions, from navigating the site, to finding products at the right price, to branding, and much more. Plus, the book includes best practices for importing, locating and vetting suppliers, and protecting yourself against online fraud. • An answer-packed guide for all your questions about doing business through Alibaba.com • Officially licensed and supported by Alibaba.com, this is the only guide you need • Includes inspirational profiles of people who have used Alibaba.com successfully to launch new businesses or revive old ones • The first and only step-by-step guide to using Alibaba.com effectively Alibaba.com gives you the opportunity to make real money online. Here, you'll find a wealth of inside information that will help you use Alibaba.com safely and profitably.
Tony Grundy The Ultimate Book of Business Skills. The 100 Most Important Techniques for Being Successful in Business Tony Grundy The Ultimate Book of Business Skills. The 100 Most Important Techniques for Being Successful in Business Новинка

Tony Grundy The Ultimate Book of Business Skills. The 100 Most Important Techniques for Being Successful in Business

There is a bewildering array of choices facing all managers, whether newly appointed or experienced business hands. No matter how much experience you have, everyone can make mistakes. The Ultimate Book of Business Skills points the way for anyone in a business role. It puts the essential techniques for running a business, managing a team and making informed choices about strategy straight into the hands of the people who need them. The Ultimate Book of Business Skills is a great addition to the Capstone Reference series. It features a user-friendly format with real-life examples designed to transform anyone into a rounded businessperson with an impressive range of skills-based knowledge at their fingertips.
Alex Singleton The PR Masterclass. How to develop a public relations strategy that works! Alex Singleton The PR Masterclass. How to develop a public relations strategy that works! Новинка

Alex Singleton The PR Masterclass. How to develop a public relations strategy that works!

The PR Masterclass is written by former newspaper, magazine and digital journalist Alex Singleton, who is now a prominent PR trainer and consultant. It reveals the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or activity – one that delivers the greatest results. Through the book, you get to discover how to develop and pitch effective newsworthy material, regardless of your budget. The PR Masterclass is aimed at PR professionals as well as small business owners and entrepreneurs implementing a PR strategy. «PR can do more for your money than any other marketing tool. But very few people understand how to use it. Alex does because he has been at the receiving end. So will you if you read this remarkably practical book.» —Drayton Bird, author, Commonsense Direct and Digital Marketing «The lessons contained within The PR Masterclass should be plastered over the walls of organisations seeking to utilise the media effectively for their campaigns. This book is a must-have reference point.» —Ryan Bourne, CityAM columnist and Head of Economic Research, Centre for Policy Studies «This is an important book about public relations and how the media is changing. Singleton is a straight-talking journalist-turned-practitioner who pulls no punches. He calls on the industry to grow up and adopt the rigour of a professional discipline. It's a call to action that I wholly heartedly support. You should read The PR Masterclass if you're new to public relations or work in the profession and want to continue doing so.» —Stephen Waddington, European director, Ketchum, and 2014 President of the Chartered Institute of Public Relations (CIPR) «Provides all you need to know about securing press coverage.» —Fraser Seitel, O'Dwyer's PR magazine «Every page is packed with insight and practical advice.» —Steve Harrison, co-founder, Harrison Troughton Wunderman «Written in a no-nonsense style, every chapter contains a mine of information about the subject. What's more, it's clear that Alex knows the business inside out. This is the kind of book you need to have close at hand. Do what it says, and you'll be miles ahead with your PR.» —James Hammond, brand consultant «Alex Singleton's book on public relations strategy is an excellent practical guide to the real world of PR.» —Ray Hiebert, Editor, Public Relations Review
Toni Turner Survival Guide for Traders. How to Set Up and Organize Your Trading Business Toni Turner Survival Guide for Traders. How to Set Up and Organize Your Trading Business Новинка

Toni Turner Survival Guide for Traders. How to Set Up and Organize Your Trading Business

The must-have guide for anyone considering entering the exciting world of trading from home The biggest stumbling block for people looking to launch their own trading businesses from home is a failure to understand the complexities of the «back office» operations needed to be successful. Survival Guide for Traders is here to help. Packed with strategies for building a successful home trading business, and featuring answers to questions most up-and-coming traders would never think to ask, Survival Guide for Traders is required reading for anyone who wants to start and sustain a trading business from home. Explains how to create a trading business plan, set up an office, implement a trading system, use margin, deal with legal and financial issues, and keep appropriate records Examines the opportunities and challenges of handling a home-based trading business Details the process of setting up and organizing your trading business Includes a comprehensive «Trading Business Plan Template» that you can customize Written by Bennett McDowell, a highly regarded trader and trainer of traders The book for anyone even thinking about entering the exciting world of trading, the Survival Guide for Traders offers practical solutions that anyone can use in order to build a lasting, thriving home trading business.
Upton Eben Raspberry Pi User Guide Upton Eben Raspberry Pi User Guide Новинка

Upton Eben Raspberry Pi User Guide

The essential guide to getting started with the Raspberry Pi ® The Raspberry Pi has been a success beyond the dream of its creators. Their goal, to encourage a new generation of computer programmers who understand how computers work, is well under way. Raspberry Pi User Guide 2e is the newest edition of the runaway bestseller written by the Pi’s co-creator, Eben Upton, and tech writer Gareth Halfacree. It contains everything you need to know to get the Pi up and running, including how to: Connect a keyboard, mouse, monitor and other peripherals Install software and configure your Raspberry Pi Master basic Linux system administration Set up your Raspberry Pi as a productivity machine, multimedia centre, or web server Write programmes in Scratch and Python Use the GPIO port and add-on boards to connect your Raspberry Pi for use in electronics projects Updated to cover the release of the Camera Board, the introduction of the Pi Store, NOOBS and much more, Raspberry Pi User Guide 2nd edition is the perfect companion for getting the most out of the computing phenomenon, the Raspberry Pi. Eben Upton is the co-creator of the Raspberry Pi board and the founder of the Raspberry Pi Foundation. Gareth Halfacree is a freelance technology journalist, open source advocate and erstwhile sysadmin.
Robert Klueger F. Buying and Selling a Business. A Step-by-Step Guide Robert Klueger F. Buying and Selling a Business. A Step-by-Step Guide Новинка

Robert Klueger F. Buying and Selling a Business. A Step-by-Step Guide

A twenty-first-century update to the modern business classic . . . For more than fifteen years, this handy guide has provided entrepreneurs and small business owners with a simple, step-by-step plan for buying or selling a business-without their own special team of lawyers and accountants. Written by leading business attorney Robert Klueger, this up-to-date guide now includes everything you need to know about recent tax law changes, as well as an entirely new chapter on limited liability companies. It answers all your critical questions, covering everything from the valuation of a business through the negotiation stages to closing the deal. Packed with the kind of real-world guidance you can only get from a professional, Buying & Selling a Business, Second Edition shows you how to: * Choose a business that's right for you * Evaluate the business, determine why the seller is selling, analyze the seller's operations, and analyze balance sheets, income statements, and cash flow * Negotiate effectively-including negotiating for price, timing, stock and asset agreements, noncompetitive agreements, and more * Buy a franchise-key considerations that make a franchise different * Ensure a hassle-free closing with no surprises
Joel Comm Twitter Power 3.0. How to Dominate Your Market One Tweet at a Time Joel Comm Twitter Power 3.0. How to Dominate Your Market One Tweet at a Time Новинка

Joel Comm Twitter Power 3.0. How to Dominate Your Market One Tweet at a Time

Tweet your company to the top of the market with a tailored approach to Twitter Twitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos are crucial to engagement, and how to measure the success of a Twitter strategy using specific and accurate metrics. This new edition contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future. Tip: it most definitely is important! Twitter has grown up. It's now a public company, worth over $30 billion, and it means business. Twitter has changed over time, but remains a crucial tool for business branding and a key place to engage with customers and build long-term client relationships. This book demonstrates how Twitter can play an important role in business growth, 140 characters at a time. Understand how Twitter differs from other social media platforms Build a savvy Twitter strategy as part of a broader social media plan Create viral content that effortlessly spreads your message and gains you huge numbers of followers Learn which metrics matter, and how to measure and track them Firms need to understand how Twitter is a vital element in any social media marketing, and craft strategies specific to each. Twitter Power 3.0 is the complete guide to Twitter for business, with the latest information, proven techniques, and expert advice.
Igor Szucs Explosive PR. Full Practice Guide in Capture of the World with Invention of the News, Ideas, and Senses Igor Szucs Explosive PR. Full Practice Guide in Capture of the World with Invention of the News, Ideas, and Senses Новинка

Igor Szucs Explosive PR. Full Practice Guide in Capture of the World with Invention of the News, Ideas, and Senses

Explosive PR Book Helps Businesses To Attain Clients Using Mass Media. Shocking Secrets of Outrageous PR Stunts to Get Clients Roman Maslennikov, Russian PR guru, entrepreneur and philosopher, has 15 years’ work experience and is offering you the freshest, newest, most outrageous PR stunts. Igor Szucs, Business trend analyst, Semantic field producer. An internationally respected expert on future trends, long-range planning and creating the preferred future.
Kevin Grogan The Only Guide You'll Ever Need for the Right Financial Plan. Managing Your Wealth, Risk, and Investments Kevin Grogan The Only Guide You'll Ever Need for the Right Financial Plan. Managing Your Wealth, Risk, and Investments Новинка

Kevin Grogan The Only Guide You'll Ever Need for the Right Financial Plan. Managing Your Wealth, Risk, and Investments

An accessible guide that outlines the key elements of an effective financial plan From Larry Swedroe, the author of the bestselling series of «The Only Guide» investment books, with Kevin Grogan and Tiya Lim comes a step-by-step handbook that shows you how to develop a winning personal investment strategy and reveals what it takes to make that strategy part of your overall financial plan. The Only Guide You'll Ever Need for the Right Financial Plan focuses on the «art» of investing and gives you the information you need to create a strategy that is tailor-made for your particular situation. Designed for savvy investors and professional advisors, this book offers the vital information needed for developing and implementing an overall strategic financial plan. In this essential resource, Swedroe outlines the basics in asset allocation and other investment planning concepts. Addresses how you can design an investment policy statement and an individual asset allocation plan Examines how to maintain your portfolio's risk profile in the most cost-effective and tax-efficient manner Offers insights on integrating risk management and estate planning issues into your plan The Only Guide You'll Ever Need for the Right Financial Plan offers a handy tool to help you make more informed and prudent decisions that will go a long way to ensure a secure financial future.
Erika Napoletano The Power of Unpopular. A Guide to Building Your Brand for the Audience Who Will Love You (and why no one else matters) Erika Napoletano The Power of Unpopular. A Guide to Building Your Brand for the Audience Who Will Love You (and why no one else matters) Новинка

Erika Napoletano The Power of Unpopular. A Guide to Building Your Brand for the Audience Who Will Love You (and why no one else matters)

Every successful brand in history is inherently unpopular with a specific demographic. Somewhere along the way, people felt they had to be popular in order to be successful, when in fact, the opposite is true. The brands playing in the space you want to dominate have already figured out the inherent power of being unpopular. In The Power of Unpopular, you'll discover the difference between flash-in-the-pan brand tactics and those designed to place you miles above the competition. Brand Personality: What's yours? Explore the importance of taking a stand and why brands become road kill without a distinct personality. Community: It's the number one thing that unpopular brands have figured out—learn how to build yours. Brand Advocacy: It knows no scale and your fans don't care how big you are. A guide for businesses on the proper care and feeding of their biggest asset. Erika Napoletano's irreverent yet never insincere tone takes readers on a colloquial and actionable journey, producing concepts that readers can immediately graft onto their existing business strategies. Complete with case studies of businesses from across the country, this is the book that couples theory with practice, creating pathways for business owners of any size and age. Change the way you do business and live your life—become unpopular.
Steven Little S. Duck and Recover. The Embattled Business Owner's Guide to Survival and Growth Steven Little S. Duck and Recover. The Embattled Business Owner's Guide to Survival and Growth Новинка

Steven Little S. Duck and Recover. The Embattled Business Owner's Guide to Survival and Growth

Business growth expert Steven S. Little gives you the real-world strategies you need to navigate your business through economic uncertainty If you're a business owner or leader, you're no doubt feeling inundated on all sides by the gathering forces of this financial downturn—shrinking revenues, tightening resources, anxious workers, plunging profits. When economic storms hit, it's the clear-minded and action-oriented leader that ultimately guides their business to success. In order to position your business for the growth opportunities ahead, it is imperative for you to address your most critical issues now. Duck and (re)Cover is the ultimate business owner's guide to prevailing and prospering through tough economic times. It questions much of the «conventional wisdom» we all hear about recessions and instead offers an irreverently common-sense approach to survival and growth in the midst of economic uncertainty. This book focuses on the most significant challenges and opportunities facing embattled businesses today. Recommends specific, and effective strategies for keeping your business up and running, even if the economy continues to stall Includes a wealth of been-there-done-that advice that will help you clear your own path to sustainable, profitable growth Written by Steven S. Little, former president of three fast-growth companies and author of The Seven Irrefutable Rules of Small Business Growth Now is not the time for timidity. Instead, make the bold moves recommend here to not only weather the storm but to chart a course for your ultimate destination.
Donald Chesnut UX For Dummies Donald Chesnut UX For Dummies Новинка

Donald Chesnut UX For Dummies

Get up to speed quickly on the latest in user experience strategy and design UX For Dummies is a hands-on guide to developing and implementing user experience strategy. Written by globally-recognized UX consultants, this essential resource provides expert insight and guidance on using the tools and techniques that create a great user experience, along with practical advice on implementing a UX strategy that aligns with your organisation's business goals and philosophy. You'll learn how to integrate web design, user research, business planning and data analysis to focus your company's web presence on the needs of your customers, gaining the skills you need to be effective in the field of user experience design. Whether it's the interface, graphics, industrial design, physical interaction or a user manual, being anything less than on point can negatively affect customer satisfaction and retention. User experience design fully encompasses traditional human-computer interaction design, and extends it to address all aspects of a product or service as perceived by users. UX For Dummies provides comprehensive guidance to professionals looking to understand and apply effective UX strategies. Defines UX and offers assistance with determining users and modelling the user experience Provides details on creating a content strategy and building information architectures Explores visual design and designing for specific channels Delves into UX testing and methods for keeping your site relevant The UX field is growing rapidly as companies realise that meeting your business goals requires a web presence aligned with customer needs. This alignment demands smart strategy and even smarter design. Consultants, designers and practitioners must all be on board if the result is to be cohesive and effective. UX For Dummies provides the information and expert advice you need to get up to speed quickly.
Capstone The Capstone Encyclopaedia of Business. The Most Up-To-Date and Accessible Guide to Business Ever Capstone The Capstone Encyclopaedia of Business. The Most Up-To-Date and Accessible Guide to Business Ever Новинка

Capstone The Capstone Encyclopaedia of Business. The Most Up-To-Date and Accessible Guide to Business Ever

The business world has changed beyond all recognition in recent years. New skills, insights, tools, technologies and best practice have emerged. The Capstone Encyclopaedia of Business brings all of this progress together, distilling the facts and essential information into one single volume. It represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. The Capstone Encyclopaedia of Business is organized alphabetically into over 1,000 entries covering the whole spectrum of business and management including: * business terms – concepts – thinkers – practitioners * organizations – brands – companies. Each entry provides a sharp, incisive overview of the subject and, crucially, points to how the ideas can be put into practice. The Capstone Encyclopaedia of Business makes sense of the new world of business, embracing the best of the new and the most robust of the old. * The first one-volume, accessibly-priced reference book for business in years. * Kicks off this exciting new series and will anchor Capstone as the one stop shop for busy professionals. * Key title in large promotion including web site and extract mailings. * Internationally-recognized editorial board. * Annual updates will occur making this a classic key title to keep on the shelves.
Dan Sanker Collaborate. The Art of We Dan Sanker Collaborate. The Art of We Новинка

Dan Sanker Collaborate. The Art of We

The hands-on guide for the new way to compete: Collaboration The 21st Century's counterpart to Sun Tzu’s The Art of War, Dan Sanker's Collaborate: The Art of We gives a new generation of pioneering business enthusiasts a practical guide to capture tomorrow's opportunities. Globalization, technological advances, and cultural changes have opened the door for a new winning formula that combines traditional competition with contemporary collaborative business practices. Readers will change their mindsets and learn practical tools to tap into talent, overcome organizational obstacles, and create dramatic incremental value by collaborating between organizations. While most businesses are battling it out for crumbs of market share, the author gives inside examples of emerging leaders who are staking claim to larger pieces of the economic pie. Intellectual honesty and proof-of-concept permeate throughout; even the book's own foreword was entrusted to a collaborative group of over 35 individual participants, a first of its kind and one more concrete example of the power of collaboration. Sanker provides a comprehensive guide to collaboration from conception to implementation and analysis. He brings collaboration to life by: Exploring the opportunities created by dynamic online social tools being used by winning leaders Delving into examples from a plethora of traditional companies like Disney and McDonald's Inviting readers behind the curtains to see the inner workings of collaborative emerging growth companies like CaseStack, the author’s company
Michael Blyth Business Continuity Management. Building an Effective Incident Management Plan Michael Blyth Business Continuity Management. Building an Effective Incident Management Plan Новинка

Michael Blyth Business Continuity Management. Building an Effective Incident Management Plan

Praise for Business Continuity Management: Building an Effective Incident Management Plan «In Business Continuity Management, Blyth has once again produced a comprehensive guide to the subject. Whether a multinational organization looking to counter the threat of global terrorism or a local business planning against loss of sensitive data, this book provides a well structured and useful guide to construction and implementation of Incident Management Plans. Blyth provides not only the theory and background to his subject but also invaluable template guidelines for many of the incidents which we all should prepare for.» —Joe Pugh, Head of European Project Management, Panasonic «Business Continuity Management: Building an Effective Management Plan very effectively details how and what a company should include in composing and executing a crisis management plan. This book is a must read for both laymen and experts alike because it itemizes the most relevant facts within silos that are comprehensive enough for the expert to find value in, yet written in a manner that a layman can derive tangible value. The incident response guidelines, broken down by the event type, provide an extremely useful tool that bring immediate value to the reader.» —Robert G. Molina Jr., Global Security ManagerLyondellBasell «For a business of any consequence to not have a business continuity plan is like a Boy Scout not having a first aid kit. Advanced preparation and planning enable a business to deal with a crisis and sooner or later every business will face a crisis of some nature. Author Michael Blyth hits the nail on the head with his well organized book that weaves together business continuity planning, incident management, and dealing with risks.» —John P. Chamberlain, Executive Director ESC «Mike Blyth has produced another book, which is thought-provoking and a clear example of the multilayered guidelines that companies should be encouraged to incorporate into their BCP. A worthy read for anyone in business, irrespective of managerial level. The business model and structure achieved will help determine the time and shape of any crisis. The individual knowledge and understanding so achieved, interlinked with a robust BCP, will determine the optimum time and cost to recover from crisis.» —Stephen Ackroyd, BMI Security Manager, Middle East/Africa/Asia «In the global economy, the guidelines presented by Michael Blyth are an essential component for doing business worldwide. He has thought of every angle. In ultra-sensitive environments like Afghanistan, his recommendations will be widely applied.» —Dr. Thomas Stauffer, President/CEO, American University of Afghanistan
Jack Miller Simply Success. How to Start, Build and Grow a Multimillion Dollar Business the Old-Fashioned Way Jack Miller Simply Success. How to Start, Build and Grow a Multimillion Dollar Business the Old-Fashioned Way Новинка

Jack Miller Simply Success. How to Start, Build and Grow a Multimillion Dollar Business the Old-Fashioned Way

In Simply Success, the former chairman and founder of Quill Corporation presents key lessons of entrepreneurship, including how to get started, set a vision, finance the business, and build a successful corporate culture. Based on his own experience, Miller shares his most hard-earned lessons, so you can avoid learning the same lessons the painful way. For entrepreneurs young and old, or even if only dream of starting a business one day, this book is a guiding light to a successful enterprise.
Matt Matrisian The Power of Practice Management. Best Practices for Building a Better Advisory Business Matt Matrisian The Power of Practice Management. Best Practices for Building a Better Advisory Business Новинка

Matt Matrisian The Power of Practice Management. Best Practices for Building a Better Advisory Business

How do you build a financial advisory business in today’s competitive and often-saturated markets? How can you break through the clutter, and develop strong and lasting client relationships? We believe it can be done by harnessing the power of practice management! The Power of Practice Management shows you the “how,” “why” and “what” of taking your business to the next level, introducing you to best practices and the thinking behind actions of some of the industry’s top-quartile firms. Author Matt Matrisian leads you on a journey filled with intriguing ideas and bottom-line lessons that teach you how to work on your business, not just in it. Whether you’re the head of a large advisory firm, part of a small practice or just starting out, you will discover a roadmap for turning your good business into a better one. The author also addresses: Making business strategy and planning part of your defined game plan; Transforming your firm’s vision and goals to build your business Capitalizing on referral sources and centers of influence Your personal brand as a product of intuitive thinking And much more. The Power of Practice Management teaches you how to channel the strength of your business and connect it to your clients’ experiences. The results unlock the secrets to driving customer loyalty, referral revenue, and business prosperity. In the process, you’ll also enhance your personal brand – allowing you the opportunity for business prosperity.
Ard-Pieter Man de Alliances. An Executive Guide to Designing Successful Strategic Partnerships Ard-Pieter Man de Alliances. An Executive Guide to Designing Successful Strategic Partnerships Новинка

Ard-Pieter Man de Alliances. An Executive Guide to Designing Successful Strategic Partnerships

A timely and practical guide that helps senior managers design successful strategic partnerships Strategic alliances are increasingly common among modern corporations and a hot topic in today's business schools. Alliance is a sophisticated guide to crafting successful partnerships, offering a combination of carefully designed checklists, up-to-date examples and scenarios from around the world, and the tools needed to ensure that all elements of an alliance are taken into account and fully assessed. Most managers don't have the experience or knowledge to create a functional alliance governance structure. This book fills that knowledge gap with a clear description of the proper implementation process. Ideal for business leaders engaged in building a corporate alliance and business school students Covers all of the available alliance structure, describes the building blocks of alliance design, and defines an effective process for managers constructing alliances Written by a leading expert on the subject who is a member of the Board of Directors of the Association of Strategic Alliance Professionals As the popularity and frequency of corporate strategic alliances grows, Alliance gives business leaders the insight and practical advice they need to ensure their partnerships benefit all parties.
Frank Evans C. Valuation for M&A. Building Value in Private Companies Frank Evans C. Valuation for M&A. Building Value in Private Companies Новинка

Frank Evans C. Valuation for M&A. Building Value in Private Companies

The only resource available to help calculate investment value versus fair market value Whether buying or selling, the question of «what's it worth?» is multifaceted. In an M&A setting, it is necessary to compute fair market value, but it is far more important to compute investment value-the value of the target company to a strategic buyer. This calculation varies with each prospective buyer, depending on synergies, benefits, and other competitive analyses that are seldom involved in business valuation. Valuation for M&A is the first book to focus on valuation for merger and acquisitions. This groundbreaking guide provides document request checklists, sample interview questions, a format for adjusting financial statements, a format for developing discount rates, a format for computation of net cash flow, and a valuation reconciliation form, all to help senior executives and M&A professionals better negotiate a successful deal. Frank C. Evans is a certified business appraiser (CBA), Accredited Senior Business Appraiser in Business Valuation (ASA), and CPA (accredited in business valuation) and David M. Bishop is a Master Certified Business Appraiser (MCBA), Accredited Senior Business Appraiser in Business Valuation (ASA), Fellow of the Institute of Business Appraisers (FIBA), and Business Valuator Accredited for Litigation (BVAL).
Greg Holden Starting and Running an Online Business For Dummies Greg Holden Starting and Running an Online Business For Dummies Новинка

Greg Holden Starting and Running an Online Business For Dummies

The fast and easy way to start and run an online business Starting an online business is no longer a novelty. It's a fact of life for individuals and established companies alike. The good news is that e-commerce and the practice of selling goods and services through a Web site and is not only here to stay, but it's thriving. More good news is that the steps required to conduct commerce online are well within the reach of ordinary people, even if you have no business experience. All you need is a good idea, a bit of start-up cash, computer equipment, and a little help from the practical, hands-on information in Starting and Running an Online Business For Dummies. With strategies to help you identify your market, design your website, choose services, trade securely, boost sales, and stay ahead of the competition; Starting and Running an Online Business For Dummies is just what you need to succeed. You'll discover how to open an online business in ten easy steps, how to select the right web host and design tools, why giving your e-business site structure and style is vital, techniques on attracting and keeping customers, and much more. Advice on how to get your business on the Web quickly and economically Completely revised and updated Includes the latest information on web hosting, search engine optimization, pay-per-click advertising, harnessing the power of social media marketing, and more Whether you're a budding entrepreneur or a small business owner looking to expand your business online, this up-to-date and easy-to-follow guide covers all the essentials you need to know to get on the Web quickly and economically, without all the technical jargon and hype bogging you down.
Janine Allis The Secrets of My Success. The Story of Boost Juice, Juicy Bits and All Janine Allis The Secrets of My Success. The Story of Boost Juice, Juicy Bits and All Новинка

Janine Allis The Secrets of My Success. The Story of Boost Juice, Juicy Bits and All

Janine Allis explains how she grew Boost Juice bars into a global phenomenon. How do you turn a single juice bar into a global company with more than 6000 employees and $160 million in global sales? Ask Janine Allis. In The Secrets of My Success, Australia’s hottest entrepreneur tells the inside story of the growth of Boost Juice, including her personal journey from housewife with no formal business training to successful entrepreneur. Along the way, she discovered the 30 business and leadership tips she calls her ‘recipes for success’. The Secrets of My Success also explores how Allis’s personal philosophy based on a love for life has brought the company loyal customers and created satisfied, dedicated employees. The perfect guide for budding entrepreneurs to reject the traditional wisdom that the only way to succeed in business is with a business degree An inside look at the successful management and leadership philosophy of one of Australia’s greatest entrepreneurs Includes a full-colour photo insert section. For today’s entrepreneur looking for non-traditional paths to extreme success, The Secrets of My Success offers practical business and leadership wisdom combined with Allis’s own compelling personal story.
The Do's and Taboos of Hosting International Visitors The Do's and Taboos of Hosting International Visitors Новинка

The Do's and Taboos of Hosting International Visitors

Avoid business blunders with Do s and Taboos of Hosting International Visitors "Roger Axtell is an international Emily Post." The New Yorker America hosts some 41 million international visitors who spend $50 billion dollars each year while mixing trade and tourism. Do s and Taboos of Hosting International Visitors offers hosts an indispensable guide to everything from entertaining and business protocol to the role of interpreters and corporate gift giving. You ll find: List of tips by country on specific aspects of hosting and other valuable resources and references. Guidance for doing business with special groups, such as the British and Japanese. What foreign guests find peculiar about American dining, social drinking, and office protocol. With the information in Do s and Taboos of Hosting International Visitors, you ll make your clients and colleagues visits more pleasant and avoid social mistakes that could ruin a deal. Instead, you ll gain a competitive edge by laying an important cornerstone of a good business relationship. "Knowing the appropriate protocol, customs, and etiquette when hosting business guests from overseas can often be more significant than the business discussion itself. This book provides all that and more." William A. Guenther, Manager, The Council House, Official Guest Facility of S.C. Johnson Wax Company
Roget's International Thesaurus Roget's International Thesaurus Новинка

Roget's International Thesaurus

This new, enlarged edition of Roget's International Thesaurus is the culmination of nearly a hundred years of evolution in the life cycle of a great reference work. It is the third resetting by the Thomas Y. Crowell Company. It is nearly twice as large as its parent edition, many times the size of the grandparent editions. Of all books of synonyms Roget's International Thesaurus, New Edition, is by far the most complete, the most up-to-date, the only one containing more than a sampling of American slang and colloquialisms, the only one stressing modern quotations as well as ancient and foreign, the only one embodying a system of precise references to paragraphs within sections, the only one set in large type. It is the result of five years of concentrated work of a staff of special editors.
David Meerman Scott The New Rules of Marketing and PR. How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly David Meerman Scott The New Rules of Marketing and PR. How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly Новинка

David Meerman Scott The New Rules of Marketing and PR. How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

The international bestseller—now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it takes a lot more than the 'next big thing.' The New Rules of Marketing & PR is an international bestseller with more than 375,000 copies sold in twenty-nine languages. In the latest edition of this pioneering guide to the future of marketing, you'll get a step-by-step action plan for leveraging the power of the latest approaches to generating attention for your idea or your business. You'll learn how get the right information to the right people at the right time—at a fraction of the cost of traditional advertising. The Internet continues to change the way people communicate and interact with each other, and if you're struggling to keep up with what's trending in social media, online videos, apps, blogs, or more, your product or service is bound to get lost in the ether. In The New Rules of Marketing & PR, you'll get access to the tried-and-true rules that will keep you ahead of the curve when using the latest and greatest digital spaces to their fullest PR, marketing, and customer-communications potential. Keeping in mind that your audience is savvy and crunched for time, this essential guide shows you how to cut through the online clutter to ensure that your message gets seen and heard. Serves as the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and non-profit managers Offers a wealth of compelling case studies and real-world examples Includes information on new platforms including Facebook Live and Snapchat Shows both small and large organizations how to best use Web-based communication Finally, everything you need to speak directly to your audience and establish a personal link with those who make your business work is in one place.
He-Man and She-Ra: A Complete Guide to the Classic Animated Adventures He-Man and She-Ra: A Complete Guide to the Classic Animated Adventures Новинка

He-Man and She-Ra: A Complete Guide to the Classic Animated Adventures

From 1983 to 1986, He-Man and his twin sister She-Ra entranced a generation of boys and girls all around the word with their animated adventures, offering not only cartoon excitement, but also important moral guidance. Now, Dark Horse Books is proud to present the first ever official companion to the classic series, featuring over 500 pages of fascinating story synopses, animation process, and trivia for every single episode of He-Man and the Masters of the Universe and She-Ra: Princess of Power!
Eben Upton Raspberry Pi User Guide Eben Upton Raspberry Pi User Guide Новинка

Eben Upton Raspberry Pi User Guide

Make the most out of the world’s first truly compact computer It's the size of a credit card, it can be charged like a smartphone, it runs on open-source Linux, and it holds the promise of bringing programming and playing to millions at low cost. And now you can learn how to use this amazing computer from its co-creator, Eben Upton, in Raspberry Pi User Guide. Cowritten with Gareth Halfacree, this guide gets you up and running on Raspberry Pi, whether you're an educator, hacker, hobbyist, or kid. Learn how to connect your Pi to other hardware, install software, write basic programs, and set it up to run robots, multimedia centers, and more. Gets you up and running on Raspberry Pi, a high-tech computer the size of a credit card Helps educators teach students how to program Covers connecting Raspberry Pi to other hardware, such as monitors and keyboards, how to install software, and how to configure Raspberry Pi Shows you how to set up Raspberry Pi as a simple productivity computer, write basic programs in Python, connect to servos and sensors, and drive a robot or multimedia center Adults, kids, and devoted hardware hackers, now that you've got a Raspberry Pi, get the very most out of it with Raspberry Pi User Guide.
Joe Rubino The Ultimate Guide to Network Marketing. 37 Top Network Marketing Income-Earners Share Their Most Preciously Guarded Secrets to Building Extreme Wealth Joe Rubino The Ultimate Guide to Network Marketing. 37 Top Network Marketing Income-Earners Share Their Most Preciously Guarded Secrets to Building Extreme Wealth Новинка

Joe Rubino The Ultimate Guide to Network Marketing. 37 Top Network Marketing Income-Earners Share Their Most Preciously Guarded Secrets to Building Extreme Wealth

Successful network marketing entrepreneurs share their secrets In The Ultimate Guide to Network Marketing, network marketing guru Dr. Joe Rubino offers readers a wide variety of proven business-building techniques taken from many of the most successful network marketing leaders in the industry. Presenting a wide range of different perspectives and tactics, this comprehensive guide offers beginning network marketers and seasoned veterans alike all the specialized information and strategies they need to grow their business. Revealing a world of secrets it would take a lifetime in the industry to amass, the 37 contributors in this handy resource provide one-of-a-kind advice for building extreme wealth.
Barbara Weltman J.K. Lasser's Small Business Taxes 2012. Your Complete Guide to a Better Bottom Line Barbara Weltman J.K. Lasser's Small Business Taxes 2012. Your Complete Guide to a Better Bottom Line Новинка

Barbara Weltman J.K. Lasser's Small Business Taxes 2012. Your Complete Guide to a Better Bottom Line

The tax facts and strategies that every small business owner needs to know Owning a small business is a big responsibility. While all small business owners seek to improve their bottom line, few realize all the ways that both current and new tax laws can help them do so. With J.K. Lasser?s Small Business Taxes 2012, you?ll quickly discover how. Written in a straightforward and accessible style, this reliable resource offers a complete overview of small business tax planning and provides you with the information needed to make tax-smart decisions throughout the year. Focusing on strategies that help you use deductions and tax credits effectively, shield business income, and maximize other aspects of small business taxes, this practical guide will show you how your actions in business today can affect your bottom line from a tax perspective tomorrow. Includes detailed coverage of the newest tax laws and IRS rules Reveals strategies that can help you run a tax-smart business all year long Contains comprehensive information on each deductible expense, including dollar limits and record-keeping requirements Offers clear instructions on where to report income and claim deductions on your tax forms Includes a free online supplement at JKLasser.com, which contains up-to-the-minute tax law changes Other titles by Barbara Weltman: J.K. Lasser?s 1001 Deductions & Tax Breaks 2012 Making the right tax moves can make your business better. Let J.K. Lasser?s Small Business Taxes 2012 show you how, with strategies and advice that will help you understand and plan for both today?s and tomorrow?s tax laws.
Jeffrey Kleinberg L. The Wiley-Blackwell Handbook of Group Psychotherapy Jeffrey Kleinberg L. The Wiley-Blackwell Handbook of Group Psychotherapy Новинка

Jeffrey Kleinberg L. The Wiley-Blackwell Handbook of Group Psychotherapy

15278.23 руб. Найти похожее
A user-friendly guide of best practice for leading groups in various settings and with different populations, which incorporates the latest developments in today's mental health marketplace. Features multiple theoretical perspectives and guidelines for running groups for diverse populations, in the US and worldwide Offers modern approaches and practical suggestions in a user-friendly and jargon-free style, with many clinical examples Includes a major component on resiliency and trauma relief work, and explores its impact on clinicians Accompanied by an online resource featuring discussions of psychotherapeutic techniques in practice
Denis Collins Essentials of Business Ethics. Creating an Organization of High Integrity and Superior Performance Denis Collins Essentials of Business Ethics. Creating an Organization of High Integrity and Superior Performance Новинка

Denis Collins Essentials of Business Ethics. Creating an Organization of High Integrity and Superior Performance

The essential guide to creating an organization ofhigh integrity and superior performance With the high-profile corporate scandals that have taken place in recent years, corporate ethics are more important to a business than ever before. The failure of ethical leadership in an organization is very destructive-it demoralizes the workforce, breeds public distrust, and ultimately results in organizational decay. Based on more than two decades of consulting, teaching, and research, Denis Collins's Essentials of Business Ethics is designed with appreciation for your demanding professional obligations, with easy-to-find, at-your-fingertips information. Its nuts-and-bolts presentation provides you with practical «how-to» examples and best practices on every area of managing ethics inside your organization in a handy, concise format. This brief yet powerful guide presents executives and leaders with timely discussion on: Human nature and unethical behavior in organizations Determining the ethics of job candidates The differences between a Code of Ethics and a Code of Conduct The best practices for managing diversity Using Management-by-Objectives to establish work goals that encourage ethical behavior Performance appraisals that reward ethical behaviors Aligning community outreach with the company's mission and assets Handling the environmental change process How to manage three internal communication mechanisms for employees to report potentially unethical or illegal behaviors: an Ethics & Compliance Office, Ombudsman, and Ethics Hotlines Providing a five-step ethics job-screen process and an ethical decision-making framework, as well as guidelines for conducting a variety of business ethics workshops, Essentials of Business Ethics is the only guide you will need containing all the relevant facts on business ethics, all in one place.
Paul Teutul The Ride of a Lifetime. Doing Business the Orange County Choppers Way Paul Teutul The Ride of a Lifetime. Doing Business the Orange County Choppers Way Новинка

Paul Teutul The Ride of a Lifetime. Doing Business the Orange County Choppers Way

Tough, smart business advice from the star of the hit TLC reality show «American Chopper» Now in paperback, The Ride of a Lifetime elucidates the business principles that have made Paul Teutul Sr. and Orange County Choppers a household name. Paul's smart, commonsense business wisdom works for businesses both big and small in any industry. Here, he shows you firsthand how he built a uniquely successful business by working hard and demanding it from others; encouraging and embracing unfettered creativity; establishing well-defined roles for every team member and demanding they support each other; and using honest conflict and confrontation to solve problems and constantly innovate. Paul and his sons build the best one-of-a-kind choppers in the world with unrivaled passion, creativity, and honesty. The Ride of a Lifetime shows you how they do it. Offers an inside look at the business practices that built Orange County Choppers into a massively successful business Reveals a different side to the OCC family patriarch Full of practical, real world business principles that lead to unlimited success for any business The Ride of a Lifetime is a smart, tough-as-nails guide to business success that every entrepreneur should read.
C. Chen Julian Physics of Solar Energy C. Chen Julian Physics of Solar Energy Новинка

C. Chen Julian Physics of Solar Energy

10051.47 руб. Найти похожее
The definitive guide to the science of solar energy You hold in your hands the first, and only, truly comprehensive guide to the most abundant and most promising source of alternative energy—solar power. In recent years, all major countries in the world have been calling for an energy revolution. The renewable energy industry will drive a vigorous expansion of the global economy and create more «green» jobs. The use of fossil fuels to power our way of living is moving toward an inevitable end, with sources of coal, petroleum, and natural gas being fiercely depleted. Solar energy offers a ubiquitous, inexhaustible, clean, and highly efficient way of meeting the energy needs of the twenty-first century. This book is designed to give the reader a solid footing in the general and basic physics of solar energy, which will be the basis of research and development in new solar engineering technologies in the years to come. As solar technologies like solar cells, solar thermal power generators, solar water heaters, solar photochemistry applications, and solar space heating-cooling systems become more and more prominent, it has become essential that the next generation of energy experts—both in academia and industry—have a one-stop resource for learning the basics behind the science, applications, and technologies afforded by solar energy. This book fills that need by laying the groundwork for the projected rapid expansion of future solar projects.
John Vyge The Dragons' Den Guide to Investor-Ready Business Plans John Vyge The Dragons' Den Guide to Investor-Ready Business Plans Новинка

John Vyge The Dragons' Den Guide to Investor-Ready Business Plans

A step-by-step approach to winning over investors with a solid business plan A comprehensive business plan, based on a concept that has been feasibility tested and for which a sales and marketing strategy is in place, is where the rubber meets the road for the entrepreneur and the investor. The Dragons' Den Guide to Investor-Ready Business Plans is designed to show the entrepreneur how to create a business plan that will get an investor's attention—and money. Case studies from Canadian and US businesses and stories of entrepreneurs who appeared on the Dragons' Den illustrate the key ideas and themes. Helps entrepreneurs face the reality of what they are trying to achieve Encourages readers to focus heavily on testing their business concept first, before they invest valuable time and resources in a slow-growth or no-growth business idea The current economic environment is forcing many people to start businesses to supplement their income or replace a lost job. But don't let emotion trump method. The Dragon's Den Guide offers your step-by-step approach to preparing yourself for the harsh but rewarding world of small business ownership.
Carlo Vercellis Business Intelligence. Data Mining and Optimization for Decision Making Carlo Vercellis Business Intelligence. Data Mining and Optimization for Decision Making Новинка

Carlo Vercellis Business Intelligence. Data Mining and Optimization for Decision Making

12396.81 руб. Найти похожее
Business intelligence is a broad category of applications and technologies for gathering, providing access to, and analyzing data for the purpose of helping enterprise users make better business decisions. The term implies having a comprehensive knowledge of all factors that affect a business, such as customers, competitors, business partners, economic environment, and internal operations, therefore enabling optimal decisions to be made. Business Intelligence provides readers with an introduction and practical guide to the mathematical models and analysis methodologies vital to business intelligence. This book: Combines detailed coverage with a practical guide to the mathematical models and analysis methodologies of business intelligence. Covers all the hot topics such as data warehousing, data mining and its applications, machine learning, classification, supply optimization models, decision support systems, and analytical methods for performance evaluation. Is made accessible to readers through the careful definition and introduction of each concept, followed by the extensive use of examples and numerous real-life case studies. Explains how to utilise mathematical models and analysis models to make effective and good quality business decisions. This book is aimed at postgraduate students following data analysis and data mining courses. Researchers looking for a systematic and broad coverage of topics in operations research and mathematical models for decision-making will find this an invaluable guide.
Doing Business in Mexico: A Practical Guide Doing Business in Mexico: A Practical Guide Новинка

Doing Business in Mexico: A Practical Guide

Learn what you need to know to conduct successful business in Mexico! This book is a primer on all aspects of doing business in Mexico, with practical examples that illustrate the risks and benefits of Mexican business operations. It provides the basic knowledge that all prospective investors and entrepreneurs in Mexico need, especially in the light of NAFTA. One of the authors is the former CEO and chairman of a multinational, multi-billion dollar company headquartered in Mexico City; the other is a CPA and consultant with small-to-medium-sized firms. "Doing Business in Mexico: A Practical Guide" provides you with comprehensive, basic knowledge of the pros and cons of establishing a business in Mexico, NAFTA and its implications for businesses, and much more. This single volume gives you what you need to know about: the maquila industry - what it is and how NAFTA affects it information about taxes, labor law, and accounting differences between Mexico and the United States basic considerations in beginning a Mexican operation import/export requirements foreign currency exposure United States tax laws applicable to citizens living abroad ...and includes five appendixes that supply you with: contact information - addresses, telephone numbers, Web sites - of useful government agencies and journals/periodicals in Mexico and Mexican consulates in the United States Spanish-English and English-Spanish business glossaries examples of Mexican financial statements minimum daily wage rates for various occupations "Doing Business in Mexico: A Practical Guide" is a must for anyone with an interest in business operations in that country. If you are such a person, this is the one essential volume you cannot afford to miss!
Steve Dawson Internal Control/Anti-Fraud Program Design for the Small Business. A Guide for Companies NOT Subject to the Sarbanes-Oxley Act Steve Dawson Internal Control/Anti-Fraud Program Design for the Small Business. A Guide for Companies NOT Subject to the Sarbanes-Oxley Act Новинка

Steve Dawson Internal Control/Anti-Fraud Program Design for the Small Business. A Guide for Companies NOT Subject to the Sarbanes-Oxley Act

A how-to guide to small business anti-fraud protection and internal control Internal Control/Anti-Fraud Program Design for the Small Business is a practical guide to protection for businesses NOT subject to the Sarbanes-Oxley Act. Written by an expert with three decades of forensic investigation experience, this book is geared specifically toward private, non-public small businesses and their unique needs in the realm of fraud protection. Covering all elements of an internal control structure applicable to the small business community, this guide provides a step-by-step roadmap for designing and implementing an effective, efficient internal control structure/anti-fraud program tailored to your business's particular needs. Case studies are used throughout to illustrate internal control weaknesses and the fraud that can result, and follow-up analysis describes the controls that would have reduced the probability of fraud had they been in place. You'll learn how to analyze your company's internal control issues, and implement a robust system for fraud prevention. Guidance toward Sarbanes-Oxley compliance is readily available, but there is little information available for the many businesses not subject to the act —until now. This book is the step-by-step guide for instituting an internal control program tailored to your small business. Understand the five elements of internal control Avoid gaps in protection with relevant controls Design the ultimate anti-fraud program Implement internal control tailored to your needs The majority of small business owners simply do not know the elements of or implementation process involved in internal control, and Sarbanes-Oxley guidelines don't necessarily scale down. Internal Control/Anti-Fraud Program Design for the Small Business helps you design and install the internal control/anti-fraud protection your business needs.
Cooper Cary L. Wellbeing: A Complete Reference Guide, Work and Wellbeing Cooper Cary L. Wellbeing: A Complete Reference Guide, Work and Wellbeing Новинка

Cooper Cary L. Wellbeing: A Complete Reference Guide, Work and Wellbeing

14943.19 руб. Найти похожее
Part of the six-volume reference set Wellbeing: A Complete Reference Guide, this volume is a comprehensive look at wellbeing in the workplace at organizational, managerial, and individual levels. Discusses the implications of theory and practice in the field of workplace wellbeing Incorporates not only coverage of workplace stress in relation to wellbeing, but also aspects of positive psychology Explores the role of governments in promoting work place well being Part of the six-volume set Wellbeing: A Complete Reference Guide, which brings together leading research on wellbeing from across the social sciences Topics include work-life balance; coping strategies and characters of individuals; characteristics of workplaces and organizational strategies that are conducive to wellbeing; and many more
S. Sethi Prakash Setting Global Standards. Guidelines for Creating Codes of Conduct in Multinational Corporations S. Sethi Prakash Setting Global Standards. Guidelines for Creating Codes of Conduct in Multinational Corporations Новинка

S. Sethi Prakash Setting Global Standards. Guidelines for Creating Codes of Conduct in Multinational Corporations

Learn how large corporations can make real improvements in their standard business practices without jeopardizing their competitiveness in the global marketplace. S. Prakash Sethi, a preeminent business scholar and researcher on the activities of multinational corporations and global business issues, outlines a number of highly effective approaches by which corporate leaders can improve their credibility and ensure the protection of the human and civil rights of their workers across the globe. Order your copy today!
Hansen Karen Civil Engineer's Handbook of Professional Practice Hansen Karen Civil Engineer's Handbook of Professional Practice Новинка

Hansen Karen Civil Engineer's Handbook of Professional Practice

A well-written, hands-on, single-source guide to the professional practice of civil engineering There is a growing understanding that to be competitive at an international level, civil engineers not only must build on their traditional strengths in technology and science but also must acquire greater mastery of the business of civil engineering. Project management, teamwork, ethics, leadership, and communication have been defined as essential to the successful practice of civil engineering by the ASCE in the 2008 landmark publication, Civil Engineering Body of Knowledge for the 21st Century (BOK2). This single-source guide is the first to take the practical skills defined by the ASCE BOK2 and provide illuminating techniques, quotes, case examples, problems, and information to assist the reader in addressing the many challenges facing civil engineers in the real world. Civil Engineer's Handbook of Professional Practice: Focuses on the business and management aspects of a civil engineer's job, providing students and practitioners with sound business management principles Addresses contemporary issues such as permitting, globalization, sustainability, and emerging technologies Offers proven methods for balancing speed, quality, and price with contracting and legal issues in a client-oriented profession Includes guidance on juggling career goals, life outside work, compensation, and growth From the challenge of sustainability to the rigors of problem recognition and solving, this book is an essential tool for those practicing civil engineering.
Adam Brownlee Building a Small Business that Warren Buffett Would Love Adam Brownlee Building a Small Business that Warren Buffett Would Love Новинка

Adam Brownlee Building a Small Business that Warren Buffett Would Love

The guide to making money the Warren Buffett way The book that presents the same fundamentals that Warren Buffet used to turn an initial $105,000 investment into a $40 billion fortune in a way the general reader can apply, Building A Small Business that Warren Buffett Would Love is a succinct, logical, and straightforward guide to financial success. Highlighting one simple message: that Warren Buffett successfully invests in great businesses with strong fundamentals, it argues that these fundamentals can be replicated in a small business to yield outstanding results. Offering a solution for people wanting to start a business to provide additional income in today's uncertain economy, and designed to help entrepreneurs build fundamentally sound, small businesses using Warren Buffett's business investment perspective, the book covers: An overview of Warren Buffett's investment methodology and how it applies to small businesses The details of the Buffett investment criteria—a consumer monopoly, strong earnings, low long term debt, and high ROE with the ability to reinvest earnings—and the application of these fundamentals to both start-up and existing small businesses An approach to building a small business that applies the well respected principles of Warren Buffett, the book presents an exciting new look at the steps to success that have been proven trustworthy by one of the richest men in the world.
Douglas Hubbard W. The Failure of Risk Management. Why It's Broken and How to Fix It Douglas Hubbard W. The Failure of Risk Management. Why It's Broken and How to Fix It Новинка

Douglas Hubbard W. The Failure of Risk Management. Why It's Broken and How to Fix It

An essential guide to the calibrated risk analysis approach The Failure of Risk Management takes a close look at misused and misapplied basic analysis methods and shows how some of the most popular «risk management» methods are no better than astrology! Using examples from the 2008 credit crisis, natural disasters, outsourcing to China, engineering disasters, and more, Hubbard reveals critical flaws in risk management methods–and shows how all of these problems can be fixed. The solutions involve combinations of scientifically proven and frequently used methods from nuclear power, exploratory oil, and other areas of business and government. Finally, Hubbard explains how new forms of collaboration across all industries and government can improve risk management in every field. Douglas W. Hubbard (Glen Ellyn, IL) is the inventor of Applied Information Economics (AIE) and the author of Wiley's How to Measure Anything: Finding the Value of Intangibles in Business (978-0-470-11012-6), the #1 bestseller in business math on Amazon. He has applied innovative risk assessment and risk management methods in government and corporations since 1994. «Doug Hubbard, a recognized expert among experts in the field of risk management, covers the entire spectrum of risk management in this invaluable guide. There are specific value-added take aways in each chapter that are sure to enrich all readers including IT, business management, students, and academics alike» —Peter Julian, former chief-information officer of the New York Metro Transit Authority. President of Alliance Group consulting «In his trademark style, Doug asks the tough questions on risk management. A must-read not only for analysts, but also for the executive who is making critical business decisions.» —Jim Franklin, VP Enterprise Performance Management and General Manager, Crystal Ball Global Business Unit, Oracle Corporation.
Scott Miller D Buyouts. Success for Owners, Management, PEGs, ESOPs and Mergers and Acquisitions Scott Miller D Buyouts. Success for Owners, Management, PEGs, ESOPs and Mergers and Acquisitions Новинка

Scott Miller D Buyouts. Success for Owners, Management, PEGs, ESOPs and Mergers and Acquisitions

The definitive guide to best practices for mastering techniques of the insider-led transition planning A must have book for business owners, key employees, and their advisors who need to be aware of the full spectrum of succession options, Buyouts provides objectives, advice, steps, and a host of examples on the full spectrum of insider-led buyouts. A road map for CPAs, it presents the parameters for many of the major industry segments, techniques for managing risk, providing retention and performance incentives for key personnel and insights into getting deals financed. Features advice and examples of insider led buyouts Essential guidance on succession options for business owners, key employees, and their advisors The 411 on selling your company for a fair price, maintaining control over the process, and realizing lifelong goals Transition planning is becoming a hot business topic as millions of business owners head into retirement. The fact is that only a limited number of privately held companies will be successfully sold to third parties. A road map for CPAs, Buyouts presents the parameters for many of the major industry segments, techniques for managing risk, providing retention and performance incentives for key personnel, as well as insights into getting deals financed.
Stephen L. Nelson QuickBooks 2015 All-in-One For Dummies Stephen L. Nelson QuickBooks 2015 All-in-One For Dummies Новинка

Stephen L. Nelson QuickBooks 2015 All-in-One For Dummies

Everything you need to learn about QuickBooks and small business finances in one handy guide! QuickBooks All-in-One For Dummies is the solution small business owners and managers have been looking for. A compilation of eight content-rich minibooks in one, this guide provides the information and tools you need to get the most out of QuickBooks. Get expert advice from a CPA on common accounting tasks, financial management, business planning, how to protect your financial information and more. Written in the easy-to-read For Dummies style, this book provides clear, concise, practical instruction into taking advantage of everything QuickBooks can do for your business. This book is your roadmap to complete business finance management, guiding you through the basics of QuickBooks, and then taking you even further. You'll start from the beginning and move into more advanced operations as you learn to: Set up, customize, and fine-tune QuickBooks for your business Invoice customers, pay vendors and employees, and track inventory Manage accounts, financial statements, reports, budgets, set up project and job costing, and keep track of payroll Analyze your data to create a business forecast or write a business plan that can help you find your niche Discover useful online resources for businesses More than just a user manual, this guide walks you through topics that are important to small business success. QuickBooks All-in-One For Dummies is a comprehensive guide to keeping your business on track.
Woody Wade Scenario Planning. A Field Guide to the Future Woody Wade Scenario Planning. A Field Guide to the Future Новинка

Woody Wade Scenario Planning. A Field Guide to the Future

Is your business ready for the future? Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on their competitiveness. It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon. Scenario Planning serves as a guide to taking a long-term look at your business, your industry, and the world, posing thoughtful questions about the possible consequences of some current (and possible future) trends. This book will help you: Outline (and help you prepare for) any trends that could play out in the future that could change the political, social, and economic landscapes and significantly impact your business Explore the impact of technological advances and the emergence of new competitors to your business Examine challenges that are only dimly recognizable as potential problems today This visual book will help you answer this question: Is my organization ready for every possibility?
Daniel Strachman A. The Long and Short Of Hedge Funds. A Complete Guide to Hedge Fund Evaluation and Investing Daniel Strachman A. The Long and Short Of Hedge Funds. A Complete Guide to Hedge Fund Evaluation and Investing Новинка

Daniel Strachman A. The Long and Short Of Hedge Funds. A Complete Guide to Hedge Fund Evaluation and Investing

An innovative A to Z guide to the world of hedge funds The Long and Short of Hedge Funds presents readers with a unique look at these investment vehicles, the people who run them, and those who provide services to them. This book is a detailed guide of the industry and offers rare access to hedge fund managers and industry participants. The book provides the reader with a real education about hedge funds, gaining a firm understanding of the industry.
John Walkenbach Excel 2013 Bible John Walkenbach Excel 2013 Bible Новинка

John Walkenbach Excel 2013 Bible

Excel at Excel with the help of this bestselling spreadsheet guide John Walkenbach's name is synonymous with excellence in computer books that decipher the complexities of Microsoft Excel. Known as «Mr. Spreadsheet,» Walkenbach shows you how to maximize the power of Excel 2013 while bringing you up to speed on the latest features. This perennial bestseller is fully updated to cover all the new features of Excel 2013, including how to navigate the user interface, take advantage of various file formats, master formulas, analyze data with PivotTables, and more. Whether you're an Excel beginner who is looking to get more savvy or an advanced user looking to become a power user, this latest edition provides you with comprehensive coverage as well as helpful tips, tricks, and techniques that you won't find anywhere else. Shares the invaluable insight of Excel guru and bestselling author «Mr. Spreadsheet» John Walkenbach as he guides you through every aspect of Excel 2013 Provides essential coverage of all the newest features of Excel 2013 Presents material in a clear, concise, logical format that is ideal for all levels of Excel experience Features a website that includes downloadable templates and worksheets from the book Chart your path to fantastic formulas and stellar spreadsheets with Excel 2013 Bible!
The Rough Guide to Barcelona The Rough Guide to Barcelona Новинка

The Rough Guide to Barcelona

The Rough Guide to Barcelona is the ultimate guidebook to one of Europe's most vibrant, exciting, and stylish cities. In full-color throughout, with dozens of photos, this guide not only gives you the finest coverage of Barcelona's historic sights and famous architecture, including the magnificent Gaude creations like the Sagrada Familia, but also has a keen eye for offbeat attractions and in-the-know sights, from quirky museums to neighborhood markets, city beaches, and urban parks. With up-to-date reviews of the best hotels, bars, restaurants, and clubs for all budgets, you'll find just what you're looking for in The Rough Guide to Barcelona, whether a hideaway boutique hotel or the best sangria in town. Make the most of your vacation with The Rough Guide to Barcelona.
Jeffrey Fox J. Rain. What a Paperboy Learned About Business Jeffrey Fox J. Rain. What a Paperboy Learned About Business Новинка

Jeffrey Fox J. Rain. What a Paperboy Learned About Business

RAIN is the first business parable written by bestselling business book author Jeffrey J. Fox. The parable follows a young New England paperboy, named Rain, as he learns the business of being in business and quickly becomes the best paperboy in town. Through a series of humorous poignant vignettes, Jeff illustrates forty «rainmaker» business lessons that can be applied to not only paperboys, but anyone in business and sales. Rain's time as a paperboy proves to be just as valuable as getting an MBA. As with Jossey-Bass' popular Lencioni business fables, the format for Rain includes an actionable business model at the end of the book with instant takeaways and practical advice.
The Business 2.0 B1: Pre-Intermediate: Student's Book: eWorkbook (комплект из 2 книг + DVD-ROM) The Business 2.0 B1: Pre-Intermediate: Student's Book: eWorkbook (комплект из 2 книг + DVD-ROM) Новинка

The Business 2.0 B1: Pre-Intermediate: Student's Book: eWorkbook (комплект из 2 книг + DVD-ROM)

Based on the success of the original edition, The Business 2.0 continues to offer Business English students the confidence, language and fundamentals skills they need to succeed in the competitive international business environment. Based on feedback from users, research into business English studies and the ever-evolving needs of employers The Business 2.0 has been improved in a number of ways. There is a strong focus on the "intangible" business skills - emotional intelligence and interpersonal abilities. So not only is the student prepared with the business language and knowledge but also as a well-rounded and receptive approach to dealing professionally with others. The Business eWorkbook - an integral part of the course on a personal computer or laptop. This includes extra language practice, tests and word lists, and audio and video you can download to a tablet, phone or MP3 player for on-the-go learning. This replaces the DVD-ROM from the first edition and new videos for the Advanced and Upper Intermediate level offer good/bad models for the final speaking task, including commentaries by a communications expert. This content is also available for use on a Learner Management System such as Moodle or Blackboard. This is a compact course that makes the most of new media to ensure the package is relevant for both students and teachers.
Get Ready for Business: Preparing for Work: Teacher‘s Guide 1 Get Ready for Business: Preparing for Work: Teacher‘s Guide 1 Новинка

Get Ready for Business: Preparing for Work: Teacher‘s Guide 1

To be ready to use English in the workplace, students need to: be exposed to a variety of business and workplace situations; build confidence in using English communicatively for work. Get Ready for International Business helps students prepare to use English in the workplace by: exposing them to English being used in a range of different business contexts; offering a variety of different accents in the listening exercises and the cross-cultural Viewpoints sections that feature a wide range of people talking about aspects of business and culture; focusing on developing learners' listening and speaking skills through carefully graded activities; explicitly teaching key conversation strategies to help them manage conversations in business settings; providing In business tasks that allow students to use the language studied in business simulations to develop their own professional language skills.
Jim Sterne Social Media Metrics. How to Measure and Optimize Your Marketing Investment Jim Sterne Social Media Metrics. How to Measure and Optimize Your Marketing Investment Новинка

Jim Sterne Social Media Metrics. How to Measure and Optimize Your Marketing Investment

The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune. Read this book to determine: Why striving for more Twitter followers or Facebook friends than the competition is a failing strategy How to leverage the time and effort you invest in social media How to convince those who are afraid of new things that social media is a valuable business tool and not just a toy for the overly-wired Knowing what works and what doesn't is terrific, but only in a constant and unchanging world. Social Media Metrics is loaded with specific examples of specific metrics you can use to guide your social media marketing efforts as new means of communication.
Karl Keegan Biotechnology Valuation. An Introductory Guide Karl Keegan Biotechnology Valuation. An Introductory Guide Новинка

Karl Keegan Biotechnology Valuation. An Introductory Guide

The first book to provide a simple and practical means of valuing biotech companies The book begins with a short history of the biotechnology industry; this is important as although it is about 30 years old, the first company went public only in 1996, so it is possible to plot the course of investment waves and dips It examines the European industry and its evolvement, and draws parallels between the similarities and differences between that and the US Looks at the various companies which make up the biotech industry (therapeutic; life sciences; and the medical technology company) and gives tools for the investor to properly evaluate them Praise for Biotechnology Valuation «Keegan states that the valuation of Biotech companies is as much an art as a science. This brief but comprehensive review of the skills and knowledge required, not of just the financial market and sentiment, but also of the technical attributes of a company and the drug development and regulatory hurdles that must be overcome, highlights the importance of the breadth of understanding required. Biotech investing is not for the timid, but it can bring substantial returns. Keegan's book, punctuated with his personal experience and opinions, is a good place to start.» —Chris Blackwell, Chief Executive, Vectura Group plc «A user-friendly, yet thorough discussion of a notoriously difficult topic. Dr Keegan's book is a fine resource for both business types and academicians.» —Steve Winokur, Managing Director, CanaccordAdams «A highly readable and comprehensive explanation of the technical and commercial parameters that influence biotechnology companies at all stages of development, providing clear context for selection from the toolkit of valuation methodologies the author recommends to assess company and product performance, or ascribe value.» —Dr L.M. Allan, Director, Bioscience Enterprise Programme, University of Cambridge «A fabulous approach to a difficult topic.» —Deirdre Y. Gillespie, MD, President & CEO, La Jolla Pharmaceutical Company
Michael Alden Blueprint to Business. An Entrepreneur's Guide to Taking Action, Committing to the Grind, And Doing the Things That Most People Won't Michael Alden Blueprint to Business. An Entrepreneur's Guide to Taking Action, Committing to the Grind, And Doing the Things That Most People Won't Новинка

Michael Alden Blueprint to Business. An Entrepreneur's Guide to Taking Action, Committing to the Grind, And Doing the Things That Most People Won't

Essential reading for any would-be entrepreneur Blueprint to Business is the ultimate guide to becoming a successful entrepreneur. Bestselling author and CEO Mike Alden puts aside the rainbows and sunshine, gets real about what it takes to 'make it,' and gives you the real-world guidance you need to hear. Through anecdotes and advice, he shares his experiences along with those of other top founders and entrepreneurs to give you a realistic picture of what it takes to build a business. It's a bit of tough love, a healthy dose of reality, and a tremendously motivating guide to striking out on your own; from motivation and commitment to business licenses and the IRS, this guide is your personal handbook for the biggest adventure of your career. So you want to start a business: how much are you willing to commit in terms of time, money, and energy? How do you plan to bring in customers? What will set you apart from the crowd? What will convince clients to come to you rather than your competitor with an established track record? These questions must be answered before you even begin planning—and then, you have to make that canyon-sized leap from planning to doing. This book guides you through the early stages with practical advice from a real-world perspective. Turn 'dreams' into goals, and goals into reality Discover just what it takes to build a successful business Dig into the paperwork and legal/regulatory requirements Adjust your expectations to reflect your abilities and willingness to commit Starting a business could be the best thing you've ever done—or it could be the worst. Mitigate the risk by setting yourself up for success from the very beginning with the invaluable advice in Blueprint to Business. Praise for Blueprint to Business "I've had the opportunity to work directly with Michael Alden on his children's book. His business know how and ability to get things done is unparalleled.” —Naren Aryal, CEO Mascot Books. «As an entrepreneur and author myself, I would recommend Blueprint to Business to anyone who is in business or looking to start a company. Michael Alden's no nonsense approach is much needed for anyone who wants the real truth about the life of an entrepreneur.» —Ken Kupchik, author of The Sales Survival Handbook Cold Calls, Commissions, and Caffeine Addiction The Real Truth About Life in Sales "Michael Alden's story is truly inspirational. He has seen some extremely difficult times and has overcome extraordinary odds along his journey. He harnessed what he learned even as a young child to achieve great business success. The lessons in Blueprint to Business not only help those in business but it is for anyone who wants more out of life.” —June Archer, author of YES! Every day can be a good day: The Keys to success that lead to an Amazing life “As a young entrepreneur, I have found that truly successful people help and teach others. Michael Alden has taken the time to help me with my business and my book. His experience is undeniable and I would recommend Blueprint to Business to any entrepreneur who wants to learn from someone who has done great things and continues to.” —Casey Adams, social media influencer and author of Rise of The Young: How To Turn Your Negative Situation Into A Positive Outcome, and Build A Successful Personal Brand “Being an entrepreneur has its challenges. Michael Alden shares his business experiences to help others succeed. His advice and enthusiasm is directed towards teaching and leading through example. If you are looking to succeed in business this book is a must read!
Barbara Weltman The Learning Annex Presents Small Business Basics. Your Complete Guide to a Better Bottom Line Barbara Weltman The Learning Annex Presents Small Business Basics. Your Complete Guide to a Better Bottom Line Новинка

Barbara Weltman The Learning Annex Presents Small Business Basics. Your Complete Guide to a Better Bottom Line

The Learning Annex Presents Small Business Basics If you're a small business owner, you probably dedicate the majority of your time to the day-to-day activities that keep your company up and running. After all, why should you have to worry about taxes or other financial issues when you can hire someone else to handle them? The answer is simple: you, not your accountant or financial advisor, run the business. And if you truly want to be successful, you need to understand how your actions in business today can affect your bottom line tomorrow. If you want to make more tax-efficient financial decisions for your business, The Learning Annex Presents Small Business Basics can show you how. This accessible guide provides useful and authoritative advice that will help you save time and money throughout the year. Topics discussed include: * Organizing your business–from S Corporations and C Corporations to Sole Proprietorships and Limited Liability Companies * Income and losses–from business operations to the sale of business property * Business deductions and credits–from home office deductions and advertising expenses to rent and retirement plans As a small business owner, each decision you make is important. With The Learning Annex Presents Small Business Basics as your guide, you'll quickly discover how to make tax-savvy decisions that will improve your overall business.

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Essential reading for any would-be entrepreneur Blueprint to Business is the ultimate guide to becoming a successful entrepreneur. Bestselling author and CEO Mike Alden puts aside the rainbows and sunshine, gets real about what it takes to 'make it,' and gives you the real-world guidance you need to hear. Through anecdotes and advice, he shares his experiences along with those of other top founders and entrepreneurs to give you a realistic picture of what it takes to build a business. It's a bit of tough love, a healthy dose of reality, and a tremendously motivating guide to striking out on your own; from motivation and commitment to business licenses and the IRS, this guide is your personal handbook for the biggest adventure of your career. So you want to start a business: how much are you willing to commit in terms of time, money, and energy? How do you plan to bring in customers? What will set you apart from the crowd? What will convince clients to come to you rather than your competitor with an established track record? These questions must be answered before you even begin planning—and then, you have to make that canyon-sized leap from planning to doing. This book guides you through the early stages with practical advice from a real-world perspective. Turn 'dreams' into goals, and goals into reality Discover just what it takes to build a successful business Dig into the paperwork and legal/regulatory requirements Adjust your expectations to reflect your abilities and willingness to commit Starting a business could be the best thing you've ever done—or it could be the worst. Mitigate the risk by setting yourself up for success from the very beginning with the invaluable advice in Blueprint to Business. Praise for Blueprint to Business "I've had the opportunity to work directly with Michael Alden on his children's book. His business know how and ability to get things done is unparalleled.” —Naren Aryal, CEO Mascot Books. «As an entrepreneur and author myself, I would recommend Blueprint to Business to anyone who is in business or looking to start a company. Michael Alden's no nonsense approach is much needed for anyone who wants the real truth about the life of an entrepreneur.» —Ken Kupchik, author of The Sales Survival Handbook Cold Calls, Commissions, and Caffeine Addiction The Real Truth About Life in Sales "Michael Alden's story is truly inspirational. He has seen some extremely difficult times and has overcome extraordinary odds along his journey. He harnessed what he learned even as a young child to achieve great business success. The lessons in Blueprint to Business not only help those in business but it is for anyone who wants more out of life.” —June Archer, author of YES! Every day can be a good day: The Keys to success that lead to an Amazing life “As a young entrepreneur, I have found that truly successful people help and teach others. Michael Alden has taken the time to help me with my business and my book. His experience is undeniable and I would recommend Blueprint to Business to any entrepreneur who wants to learn from someone who has done great things and continues to.” —Casey Adams, social media influencer and author of Rise of The Young: How To Turn Your Negative Situation Into A Positive Outcome, and Build A Successful Personal Brand “Being an entrepreneur has its challenges. Michael Alden shares his business experiences to help others succeed. His advice and enthusiasm is directed towards teaching and leading through example. If you are looking to succeed in business this book is a must read!
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